What is a Twitter Card?
With Twitter Cards, you can attach rich photos, videos and media experiences to Tweets, helping to drive traffic to your website.
Using the Twitter Card Generator tool simply add a few lines of markup to your webpage, and users who Tweet links to your content will have a "Card" added to the Tweet that's visible to their followers.
Cards are larger and more engaging that a standard tweet. They feature a summary or summary with large image attached to your tweet but unlike normal image attachments that open up a larger version of the image, clicking on the image in a Website Card will send users to your landing page.
Cards drive engagement from your Tweets to your site with different types both for desktop and mobile devices:
Summary Card
The Twitter Summary Card display title, description and thumbnail. It can be used for many kinds of web content, from static page to a blog posts, from ecommerce to news articles, to products and restaurants. It is designed to give users a preview of the content before clicking through to your website.
Summary Card with large image
The Twitter Summary Card with Large Image display a prominently-featured image follow by title and description. It is designed to give users a rich photo experience, and clicking on the image brings them to your website.
APP Card
This card drive user directly to a mobile app download. The App Card is a great way to represent mobile applications on Twitter and to drive installs. App Card allow for a name, description and icon, and also to highlight attributes such as the rating and the price.
Player Card
This card display video player, audio player and rich media. By implementing a few HTML meta tags to your website you can deliver your rich media to users across the net.